Privacy Policy

Effective Date: April 10, 2025

1. Introduction

Welcome to Apex Gaming Hub ("we," "our," "us"). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, www.apexgaminghub.com (the "Site"), and use our services, including our gamer coaching and online tournaments.

By using our Site and services, you agree to the collection and use of information in accordance with this policy.

2. Data Controller

For the purpose of the UK General Data Protection Regulation (UK GDPR), the data controller is: Apex Gaming Hub 123 Pixel Place Manchester, M1 1AB United Kingdom Email: privacy@apexgaminghub.com

3. Information We Collect

We may collect and process the following types of information about you:

• Personal Data You Provide to Us:
   
  • Identity & Contact Data: Includes your first and last name, email address, and phone number when you register for an account, book a coaching session, or contact us.
  • Gaming Data: Includes your gamer tags/usernames, the games you play, and any performance data or replays you share with our coaches.
  • Transaction Data: While tournament entry may be free, we may collect details about prize claims or future paid services.
  • Communications Data: Includes any feedback, questions, or correspondence you send to us.
• Technical Data We Collect Automatically:
   
  • Usage Data: Information about how you use our Site, such as the pages you view, the time you spend on the site, and the links you click.
  • Device Data: Information about the computer or device you use to access our Site, including your IP address, browser type and version, operating system, and time zone setting.
  • Cookie Data: We use cookies to track activity on our Site and hold certain information. Please see Section 8 for more details.

4. How We Use Your Information

We use the information we collect for the following purposes:

• To Provide and Manage Our Services: To set up and manage your coaching sessions, register you for tournaments, and maintain your account.
• To Communicate With You: To respond to your inquiries, send you service-related announcements, and provide customer support.
• To Improve Our Site: To understand how our users interact with our Site so we can improve user experience, our content, and our service offerings.
• For Marketing: To send you newsletters, special offers, and information about other services we think you might like, but only where you have given your explicit consent to receive such communications.
• For Security and Legal Compliance: To protect against fraud, to enforce our Terms of Service, and to comply with our legal obligations.

5. Legal Basis for Processing

Under UK GDPR, we will only process your personal data when we have a lawful basis to do so. This includes:

• Performance of a Contract: When we need to process your data to provide the services you have requested (e.g., booking a coaching session).
• Consent: Where you have given us clear consent to process your data for a specific purpose (e.g., signing up for our marketing newsletter).
• Legitimate Interests: Where the processing is necessary for our legitimate interests (e.g., for business analytics or fraud prevention), and where our interests are not overridden by your data protection rights.

6. Data Sharing and Disclosure

We do not sell your personal data. We may share your information with the following third parties for the purposes set out in this policy:

• Service Providers: Third-party vendors who provide services on our behalf, such as website hosting, analytics, and communication tools.
• Our Coaches: Your gaming data and contact information will be shared with our coaching staff to facilitate your coaching sessions.
• Legal Authorities: If required by law or in response to a valid legal request, we may disclose your information to law enforcement or other government officials.

7. Data Security

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. This includes the use of SSL encryption to protect data in transit and access controls to our internal systems. However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure.

8. Cookies

Our Site uses cookies to distinguish you from other users. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer. We use the following types of cookies:

• Strictly Necessary Cookies: These are required for the operation of our website.
• Analytical/Performance Cookies: They allow us to recognise and count the number of visitors and to see how visitors move around our website.
• Functionality Cookies: These are used to recognise you when you return to our website.

You can block cookies by activating the setting on your browser that allows you to refuse all or some cookies.

9. Your Data Protection Rights under UK GDPR

You have the following rights regarding your personal data:

• The right to access: You can request copies of your personal data.
• The right to rectification: You can request that we correct any information you believe is inaccurate.
• The right to erasure: You can request that we erase your personal data, under certain conditions.
• The right to restrict processing: You can request that we restrict the processing of your personal data.
• The right to object to processing: You can object to our processing of your personal data.
• The right to data portability: You can request that we transfer the data that we have collected to another organization, or directly to you.

To exercise any of these rights, please contact us at privacy@apexgaminghub.com. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection issues (www.ico.org.uk).

10. Children's Privacy

Our Site and services are not intended for children under the age of 13, and we do not knowingly collect data relating to children.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy, please contact us: By email: privacy@apexgaminghub.comBy mail: Apex Gaming Hub, 123 Pixel Place, Manchester, M1 1AB, United Kingdom